Greater Oklahoma City is in the geographic center of North America equidistant from the east and west coasts and major trade partners of Canada and Mexico. The ten county region is at the crossroads of the U.S., sitting at the heart of three major national highways on the NAFTA corridor.
There's a reason Greater Oklahoma City is such a great place for business: Location. The ten county region is positioned within a day's drive of the rapidly-growing south-central region (OK, TX, AR, LA) projected to grow more than 44% during the next 25 years.
Noting low costs of living and good jobs, Forbes named Oklahoma City America's Most Affordable City.
At the height of the Great Recession, Forbes.com said Oklahoma City was the most recession-proof city in the country. Two and a half years later, the magazine has given the city another top ranking.
Noting low costs of living and good jobs, Forbes named Oklahoma City as America's Most Affordable City.
The magazine also noted Oklahoma City's friendly residents and an unemployment rate well below the national average, 6.3 percent compared to 9.5 percent.
"We searched for cities that had a balance of cheap living and economic prosperity - places with solid job markets, but where costs aren't prohibitive," magazine editors said. "In these cities, costs have stayed down, but residents have held onto steady incomes and decent jobs, making them a true bargain."
Forbes looked at all metropolitan statistical areas with populations of at least 100,000. They were ranked on the cost of a basket of goods and services, including groceries, health care and transportation, as of the second quarter of 2010.
The magazine also measured the monthly cost of housing as a percentage of household income.
The average sale price of an Oklahoma City-area home in September was $158,755, up 6.7 percent from September 2009, and the median price was $135,000, up 4.8 percent, according to the Oklahoma City Metro Association of Realtors.
The next four spots on the Forbes list went to Pittsburgh; Buffalo, N.Y.; Rochester, N.Y.; and Nashville, Tenn. The top 10 also includes three Texas cities: San Antonio, Houston and Austin, along with Louisville, Ky., and Birmingham, Ala.
"State capitals and university towns have vibrancy because of their job base, the stability of jobs and cultural diversification," said James Gaines, a research economist at the Real Estate Center at Texas A&M University.
The ranking was the latest in a string of kudos for Oklahoma City. In October, Oklahoma City was named a Top 25 Performing City by the Milken Institute, No. 7 Best City for Income Growth by Portfolio.com, a Top 5 Fastest Growing City by Forbes and a Top 10 State for Doing Business by Area Development Magazine.
"In times like these, value is key to everything we do as a chamber," said Roy Williams, president and CEO of the Greater Oklahoma City Chamber. "From attracting new business, retaining and fostering growth with our current companies to attracting conventions and visitors, the number one factor on everyone's mind is value. Affordability isn't always about being the cheapest, it is also about the quality you get for your dollar."
The Boeing Co. recently announced plans to move 550 high-paying engineering jobs here. The company cited low costs of living and doing business and economic development incentives in the decision to move the jobs from Long Beach, Calif.
Oklahoma City has another feather in its cap.
Even in the toughest of economies, the metro area has scored a victory in being picked as the top large city in which to launch a small business.
In a just-released Fortune magazine and CNN/Money.com ranking of the best places for a small business startup, the metro area stood out among cities with low wages, best tax climate, affordable rents and the fewest foreclosures.
"Stable and affordable, Oklahoma City is a haven for entrepreneurial risk takers," the city's profile read. "It boasts the second lowest foreclosure rate among large U.S. metro areas, along with the second lowest median rent. Through the Great Recession this former Dust Bowl capital has been spared many hardships, with a diverse local economy spread across medical research, energy, education and government."
Oklahoma City also received high marks for its high concentration of local investors, many veterans of the oil and gas industry, who are willing to take a gamble on companies that might spend 10 years bringing a new product to fruition.
As an example, the city's interest in backing life-science startups and its funding the 1996 construction of the Presbyterian Health Foundation Research Park were noted. The 700,000-square-foot complex of seven buildings on 27 acres has attracted an influx of innovative biomedical firms.
This latest recognition is making a compelling case for the city's appeal, said Roy Williams, president and chief executive of the Greater Oklahoma City Chamber.
"When you get accolade after accolade, people look at that and see Oklahoma City is not a flash in the pan," he said. "Something's happening here."
Among the best of rankings
While Oklahoma City now has a sizable list of positive rankings - including most recession-proof city, most livable city, least stressful city, in the top 10 strongest U.S. housing markets - "this to me is something we have really worked hard on," Williams said.
The chamber has a new market focus on fostering startups, and is working with the Presbyterian Health Foundation to create an incubator program. The push ties in with growing the state's talent pool, he said, and retaining college graduates.
"We're really glad to see Fortune seeing that here," Williams added.
To local entrepreneur Gary Nelson, the No. 1 ranking isn't unexpected.
"It doesn't surprise me with the momentum in this city," said Nelson, who co-founded locally based check imaging business Advanced Financial Solutions in 1992 and recently co-founded another high-tech company, iThryv, which focuses on providing financial literacy education for schools and financial transaction software for the financial services industry.
While Oklahoma City had a reputation to overcome in the previous 10 or 15 years, the climate is pro-business now, Nelson said. "The word's finally gotten out."
Also not surprised is Lt. Gov. Jari Askins, the state's small business advocate who travels Oklahoma the state visiting with owners and entrepreneurs.
"The entrepreneurial spirit has always been a part of Oklahoma's heritage and, building on that, we have created a climate that develops small business growth," she said.
Oklahoma City did have some drawbacks, though, the report said. It is among the most tornado-prone cities in America. The devastating 1999 storm, with winds topping 320 miles per hour, was noted. Also mentioned: The fact that the NBA's Oklahoma City Thunder, which had its first season in 2008 and finished 26th in the league, is the only professional sports franchise available for entertaining business clients.