Startup launched by OU grads creates software for U.S. trucking industry

Published: Tuesday, April 10, 2018 By: Scott Meacham Source: NewsOK

The U.S. trucking industry is vital to the nation's economy. Trucks move more than 70 percent of the country's cargo and the industry employs more than 7 million people.

Nearly half of those people are driving the trucks. Driving a truck is tough; turnover rates can exceed 90 percent. With the average trucker putting in as much as 70 hours in an eight-day workweek, fatigue behind the wheel is a significant challenge to the job. An estimated 100,000 or more crashes per year are attributed to driver drowsiness and fatigue.

About three years ago, a group of socially committed OU graduates founded a startup, BlyncSync (blink-sink), to improve safety and operating efficiency for those millions of men and women working so hard behind the wheel.

“Our whole goal,” said Austin Green, BlyncSync CEO, “is to be on the driver's side, to provide tools and incentives that help drivers be better drivers and build mutually beneficial relationships between drivers and dispatchers.”

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