Love's Cup not slowing

Published: Monday, April 20, 2020 By: Scott Meacham Source: NewsOK

We have a new virtual rallying cry at i2E: Love's Cup Is Unstoppable!

In this unreal time of COVID-19, let me tell you what that means.

This year is the 16th year of the widely acclaimed Love's Entrepreneur’s Cup statewide collegiate business plan competition. From day one, the vision for Love's Cup (formerly the Donald W. Reynolds Governor's Cup) has been to give college and university students the opportunity to simulate the real world of researching a market, writing a business plan and making a presentation to potential investors. We want them to see how rewarding and exciting entrepreneurship can be but also introduce them to the skills required to succeed in the corporate world.

Four years ago, Love's Travel Stops & Country Stores became the competition's Signature Sponsor. This family-owned and operated company is the ideal entrepreneurial icon for college students who aspire to take great ideas and build a feasible business plan. Dozens of Oklahoma companies, civic organizations, universities and our state through the Oklahoma Center for the Advancement of Science and Technology united behind the competition and have been magnificent in their funding, scholarships and support as advisers and judges.

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